We know the commercialization of Pride season knows no end, but one TikTok creator is feeling specifically targeted this Pride month in a big way.Gay chef Alex Hall runs The Bottom’s Digest TikTok page alongside his husband Mike Floeck, where they’ve been putting out “bottom-friendly” recipes for over a year.

Meanwhile, Postmates introduced what they touted as “the world’s first Bottom-Friendly Menu” just a week ago.You shouldn’t miss a good meal for a good time.

That’s why this Pride, we’ve teamed up with @DrEvanGoldstein and @smartthrob to create the world’s first Bottom-Friendly Menu (yup, it’s real). #EatWithPride pic.twitter.com/03Fm8YJlAP— @postmates (@Postmates) June 9, 2022Not only is the concept… let’s say familiar, but Hall alleged in an interview with Mashable that Postmates used “similar colors, cadence, and copy” to the video he used to introduce his Bottom-friendly recipe series on June 3rd of last year.The day after Postmates announced their new campaign, Hall took to The Bottom’s Digest channel to express his disappointment about “how corporations continue to steal from queer creators and businesses — especially during Pride month.”When approached for comment, Postmates issued the following statement:“Our team has been in touch with The Bottom’s Digest.